Tiger Beer - #3890 Project
As few as 3890 tigers remain in the wild. Trading tiger parts is a serious crime throughout the world, but the demand for tiger products continues to fuel poaching and trafficking syndicates.
Criminals are turning to digital platforms and social media to sell illegal products such as tiger teeth, claws, parts of their skin, and traditional medicine made with tiger parts. Use your social power to fight back and secure a future for wild tigers.
Six international artists have lent their distinctive style to the #3890tigers project in a show of support against the illegal tiger trade. Join them by transforming your selfies into unique artwork in support of these incredible animals.
Your portrait will be intertwined with tigers to represent how people can live in harmony with these big cats.
Contribution: Technical Architect
Client: Tiger Beer + WWF
Agency: Sapient Razorfish